Gamers Play Two Hours Daily on Average

Posted on February 28, 2005

Phoenix Marketing International has found that almost two hours per day are devoted to electronic gaming in U.S. households. Whether playing via a PC, console or handheld device, a substantial portion of free time is spent gaming. PMI's study also indicated that households with Nintendo GameCubes spend significantly more time playing video games than households with other systems, such as the Sony PS2 or Microsoft Xbox. The results of the survey were based on a market research study conducted by Phoenix Marketing International of more than 50,000 completed interviews in households with an electronic gaming system.