Kotaku recently blogged about a promotion Burger King is considering that would place BK's Burger King ("The King") in three Xbox 360 video games that would retail for $4.
Hamburger flipper Burger King is considering a promotion that offers 3 exclusive BK-branded games. Each would feature their own characters (in this case, the actual Burger King) in "popular" genres (fighting, action and racing). The action game is apparently similar to Halo, while the fighter combines Street Fighter and Mortal Kombat. Just tack on a "with hamburgers," and you get the drift.
Kotaku's post includes some concept artwork for the games. Later, lawyers from Greenfield Online, the company marketing the BK games, wrote Kotaku threatening to sue and asking them to remove the artwork . BK's Burger King has already appeared in one game, Fight Night Round 3, which is where the screenshot on this post is from. More images of Burger King in Fight Night Round 3 can be found here on GameSpot. $4 Xbox 360 games would probably be popular even if gamers had to put up with a promotional character from a fast food chain. (via Water Cooler)
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